What’s the Most Trusted Brand in Health and Wellness?

What’s the Most Trusted Brand in Health and Wellness?

Posted by  | Healthcare Trends

Our department recently conducted a nationwide poll asking 12,300 people what they think is the most trusted brand for health and wellness. We then posed this same question to Johns Hopkins Medicine employees. Interestingly, the responses were quite different for the two groups, though there were some similarities. Nearly 50 percent of the national consumers who responded(...)

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Are multitaskers asking for it?

Are multitaskers asking for it?

Posted by  | Values

Now for a pet peeve. I can’t stand when people constantly check email during small group meetings. There. I said it. We’re all busy people, I know. But chronically looking at your phone in small meetings where a discussion is taking place shows a lack of respect for the people who are actually present. Do you(...)

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What People Want: Clarity

What People Want: Clarity

Posted by  | Advancing Healthcare Communications

I spend a lot of time in meetings where health-care-specific terms are the norm. Bench to bedside, coordination of care, population health and medical destination all come to mind. While people in the industry may know what these phrases mean, it’s entirely possible that crucial staff members who are less involved in communicating the business(...)

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Trust: The Key Ingredient in Approaching Change

Trust: The Key Ingredient in Approaching Change

Posted by  | Values

In our increasingly fast-paced work lives, change happens rapidly. In academic medicine specifically, we’re adapting to shifting payment models, diminished federal funding for research, and an increased need to deliver better, more compassionate care to our patients at a lower cost. We’re evolving our communications and developing new tools to better understand our patients’ personal(...)

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Why We Itch and a Host of Cutting-Edge Health Content: The New Johns Hopkins Health Review

Why We Itch and a Host of Cutting-Edge Health Content: The New Johns Hopkins Health Review

Posted by  | Advancing Healthcare Communications

At Johns Hopkins Medicine, the sheer volume of content that we create for physicians, patients, their families and the world is staggering. In the school of medicine alone, we and our faculty members develop all of the content and multimedia materials for hopkinsmedicine.org. We issue dozens of online and printed publications for physicians, patients and(...)

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Tapping Innovative Solutions and Technology

Tapping Innovative Solutions and Technology

Posted by  | Leadership, Values

I recently read a New York Times blog post about how mobile technologies and cloud-based computing are changing the way companies in nearly every industry do business. The writer pointed out that tech firms are adapting, both in how they package and market their offerings and by creating new products to suit corporations’ evolving needs.(...)

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